It’s Not Just Events: Exploring A/V in the Art World

Interactive art exhibits aren’t new, per se, but they are becoming more popular with the rise of social media. Everyone wants to share the cool installation that they saw to show their followers how hip and cultured they are. What they don’t see, though, is how the subject matter in that rad Instagram post that got 127 likes is made possible.

Museums are accepting more and more audio/visual content because it is drawing crowds (and therefore, dollars) inside. This post, written by the experts over at AVNetwork, describes the increase in demand from museums for advanced and interactive AV technologies.

The Great Animal Orchestra is audio artist Bernie Krause’s symphony of patiently collected animal sounds, which he has spent many years capturing in the wild. Krause’s project has been featured now in a book, a symphony featured at the Cheltenham Music Festival in the UK, and now as an immersive art exhibition in Paris, as described by the New York Times. This project seamlessly blends nature with technology that can be experienced in a way that awakens viewers primal senses within the comforts of enclosed museum space.

kusama

Another such installation that found mass Instagram appeal was artist Yayoi Kusama’s Infinity Room, featured in the Broad Museum in Los Angeles, California, which is a play on mirrors and lights. This exhibit was so appealing, that musician Adele used it as inspiration for her performance at the Brit Awards in February of this year (which, in and of itself was an incredible AV and LED technology, watch it below).

We here at Rausch Productions have a wide variety of technological capabilities, and we are always looking for new inspiration and clients to reach out to. If you are an artist or museum with an idea for an AV installation, give us a call and we would be happy to sit down and discuss the possibilities!

If you have any feedback or questions about this blog post, don’t hestitate to drop us a line below.

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